The Direct-to-Consumer Wine Symposium in Monterey, CA, in January 2026, is the nation's premier conference dedicated to direct-to-consumer sales and marketing for the wine industry.

As a fundraiser for Free the Grapes!, the symposium features dynamic speakers, tactical workshops, and a trade show, offering attendees actionable insights and strategies for navigating the evolving wine market. It focuses on current trends, consumer behavior, and best practices in areas such as marketing, sales, and wine club management, aiming to help wineries maximize profitability through their direct-to-consumer channels.

Registration Information - Prices Valid June 6, 2025 - July 7, 2025

Registration Options

Individual Registration ($650.00)
Group Registration (3 or more tickets) ($600.00)
Media Registration* ($200.00)
*Be prepared to show your press affiliation upon check-in.
Social Media Influencers covering the Show with over 50K Followers are considered Media.
Student Registration * ($125.00)
*Please be prepared to present your student ID upon check-in.
Any Questions? Contact us at [email protected]

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This year, the future of DTC wine starts here

Jan. 20 - 22 in Monterey, California

The Direct-to-Consumer Wine Symposium in Monterey, CA, in January 2026, is the nation's premier conference dedicated to direct-to-consumer sales and marketing for the wine industry.

Countdown Until DTC Wine Symposium:

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Registration Information - Prices Valid June 6, 2025 - July 7, 2025

Purchase ProtectionRECOMMENDED

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