The DTC Wine Symposium is the nation's premier conference dedicated to direct-to-consumer sales and marketing for the wine industry. As a fundraiser for Free the Grapes!, the symposium features dynamic speakers, tactical workshops, and a trade show, offering attendees actionable insights and strategies for navigating the evolving wine market. It focuses on current trends, consumer behavior, and best practices in areas such as marketing, sales, and wine club management, aiming to help wineries maximize profitability through their direct-to-consumer channels

Our Early Bird Price is effective from July 8, 2025 - October 1, 2025

Registration Options

Individual Registration ($700.00)
Group Registration (3 or more tickets) $650 ea. ($650.00)
Media Registration* ($200.00)
*Be prepared to show your press affiliation upon check-in.
Social Media Influencers covering the Show with over 50K Followers are considered Media.
Student Registration * ($125.00)
*Please be prepared to present your student ID upon check-in.
Any Questions? Contact us at [email protected]

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All ticket sales for the Direct-to-Consumer Wine Symposium are final and non-refundable. As this event serves as a fundraiser for Free the Grapes!, we are unable to offer refunds for any reason, including but not limited to cancellations, schedule changes, or personal circumstances.

Purchase Protection Is Strongly Encouraged.

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Purchase ProtectionRECOMMENDED

Add Purchase Protection for a small fee and get a 100% refund of your registration purchase should you be prevented from attending due to a qualifying unforeseen circumstance. (Full Terms)

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Purchase Protection covers many common unforeseen circumstances, but exclusions apply. View full List of qualifying circumstances and exclusions.

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* Terms, conditions and exclusions apply. Not available for or applicable to events, attendees, or travel outside of the USA. Purchase Protection is a service offered by Purchase Protection LLC. Purchase Protection is not an insurance policy. It is a service that will refund you 100% of your event fees, taxes and dues should you be prevented by unforeseen circumstances from attending the event. Purchase Protection does not apply to, and will not reimburse, merchandise purchases and charitable donations. Purchase Protection fees will be charged as a separate transaction. Any changes made to your purchase will not change the amount covered in this agreement.

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The Road to the DTC Wine Symposium starts here.

Jan. 20 - 22, 2026

Monterey, California

Countdown Until DTC Wine Symposium:

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Our Early Bird Price is effective from July 8, 2025 - October 1, 2025

Purchase ProtectionRECOMMENDED

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